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Why do we Indians litter, skip seat belts, jump signals, or create noise?

1 min read
December 25, 2024
50 views
car breaking traffic signal

The answer lies in a behavioral concept called SMORC (Simple Model of Rational Crime), proposed by Dan Ariely, a renowned behavioral economist.

Here’s why it happens:

1. Perceived Benefits

People cheat when the reward outweighs the punishment. If breaking a rule offers a big benefit (like saving time) and the penalty is mild, dishonesty feels “OK”.

2. Cost of Getting Caught

When fines are too low, rule-breaking feels worth the risk. A ₹500 fine for no seat belt? Many would gamble on it.

3. Probability of getting caught

If enforcement is weak or rare, people assume they won’t be caught. No fear = no compliance.

How to Fix This?

1. Raise the Stakes

Imagine if traffic fines were ₹50,000. People would think twice!

2. Ramp Up Monitoring

Use AI, CCTV, citizen apps, and public education to make rule-breaking feel impossible.

Shashank

I love to write about urban planning, mass-transit, sustainable cities etc.

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